// product · data · digital strategy
Product leadership for data-heavy, high-stakes systems.
I'm Andrew. I lead product teams that modernize case management, intake, and data platforms. My roots run from SQL development and ETL pipelines to complex workflows, people management, and executive business cases.
// what I do
Where product strategy meets the data layer.
I move between hands-on work (analysis, testing, specs) and leading cross-functional teams and product strategy. That range lets me translate between engineers, compliance teams, and executives.
Product strategy and roadmaps
Discovery, roadmaps, business cases for funding, and buy vs. build decisions grounded in outcomes you can measure.
Data modeling and JSON Schema
Relational and semi-structured models, enterprise schema standardization, and data profiling.
Integrations and APIs
I focus on the data layer so end users see the right data at the right time, without ever thinking about the systems behind it.
ETL and data quality
Pipelines, workflows, migrations, and automated integrity testing across database platforms.
Rapid prototyping
Leveraging AI and low-code tooling to demo features while discovery is still underway.
Leading cross-functional teams
A framework-agnostic servant leader focused on getting to the right outcome and building great product teams.
toolbelt
// experience
A career built from the data up.
I started in roles as an analyst writing SQL and testing ETL pipelines, then grew into leading product teams. I can talk schema design with engineers and business cases with executives.
I am your product team leader, your business stakeholders’ first contact, and your TPM’s best friend.
Topics I write about and enjoy talking through. Have a question on any of them? Ask me.
Blue Ridge Digital Partners
Co-Founder
I co-founded Blue Ridge Digital Partners with two partners to bring enterprise-grade tooling and process discipline to local small businesses. We price on outcomes and do not focus on billable hours.
Website design · Digital marketing & SEO · Product & PM consulting · AI adoption & automation
blueridgedigitalpartners.com ↗FINRA
Director of Product Management
Lead Product Manager
Product Manager and Senior Analyst
Led product teams across intake, alerting, and enforcement case management platforms for a financial regulator.
Appian
Product Manager II, Databases and Search
Opened platform connectivity to any JDBC-compliant database so customers could pair analytics data with transactional data.
ManTech
Senior Analyst, ETL and Reporting
Built record-matching logic and automated cross-database integrity testing for large healthcare datasets.
T. Rowe Price
Business Analyst, Enterprise Security
Shipped a self-service intranet tool in four months that cut first-tier inquiries by more than a quarter.
New Day Financial
Tech Lead and Business Analyst
Led analysts on a mortgage origination platform through federal TILA-RESPA disclosure changes.
// education
M.S. Finance
B.S. Business Administration, Finance
B.S. Animal and Nutritional Sciences
// resources
Latest writing
From Doing the Work to Leading It, Part 1: Weighing the Move to Management
A promotion to management is not always the best next step. How to weigh a long runway as a great individual contributor against the move to leading a team.
From Doing the Work to Leading It, Part 2: What Changes When You Lead
Part 2 of the series. What actually changes when you move from doing the work to leading it, the pitfalls worth avoiding, and what the role can give you and your team.
Build vs. Buy for Case Management: Start with the Data
When a team needs a new case management tool, the first question is rarely technical. How I weigh building, buying, or extending.
// contact